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Creating a Brand in Internet: Part I - Booking

Sat, Jun 13, 2009

Internet marketing

brand

You will not believe it, but when I googled “Creating a Brand in Internet”, there were bunch of companies which wrote something about how important your Brand in Internet, how important and difficult to manage it and in the end saying “we are professionals, let us develop your Internet Brand” and so on.

WOW.

Here are some REAL advices how you can create your brand in Internet. Let’s start with some booking for your brand:

domain
  1. Domain name: Get yourself a good domain name, that will be your brand. You have to make sure that nobody uses that name anywhere, it should be unique and catchy. If you lack good imagination, Guys from PickyDomains will help you out for $25, when you will pay only for the domain that you will accept.
facebook-myspace
  1. Facebook and MySpace: make sure to book these, as it will allow you to target your audience in both of these markets. When registering, you will get something like myspace.com/mybrand and facebook.com/mybrand
emails1
  1. Gmail, Yahoo, AOL, Hotmail - you should book your name on all of these email accounts, not only to unable any possible future fraud on your behalf, but also to communicate with people from these networks, as these services allow messaging, blogging and other ways of connecting with each other.
galleries
  1. Flickr and Picasaweb: These two services let you to publish your pictures with one click, share it, create online slideshows and embed into blogs with a single touch. You can add here any other photo hosting website.
youtube
  1. Youtube allows you to create your own channel(something like youtube.com/mybrand) and broadcast your message to the world. You can also try Vimeo, Metacafe and Dailymotion since they also have a lot of users.
blogs
  1. Wordpress, Blogger and Tumblr are most famous blogging platforms which give you url like mybrand.wordpress.com, mybrand.blogspot.com and mybrand.tumblr.com. Feel free to book these blogging platforms and use them wisely.
twitter
  1. Twitter is fastest growing public instant messaging tool in the world. Celebrities use it, corporations use it, why you can’t you use it?
ning
  1. Ning is one of the ways how you can create your own social networks. Another way to gather people around your product or company, is Facebook Connect and Google Friend Connect. MyBlogLog is also a good way to keep community around your website.

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